A good idea for a new business tends not to occur in isolation, and often the window of opportunity is very small. So speed is of the essence.

I never get the accountants in before I start up a business. It's done on gut feeling, especially if I can see that they are taking the mickey out of the consumer.

Business opportunities are like buses, there's always another one coming.

If somebody offers you an amazing opportunity but you are not sure you can do it, say yes – then learn how to do it later!

to be successful, you have to be out there, you have to hit the ground running

I can honestly say that I have never gone into any business purely to make money. If that is the sole motive then I believe you are better off not doing it. A business has to be involving, it has to be fun, and it has to exercise your creative instincts.