A lot of brands, you can't touch them. When you're dealing with Snoop Dogg, he brings you closer to the brand and it feels like it's a part of you.

There's so much that I want to do. I feel like I'm the Magic Johnson of rap. You know, Magic was great on the basketball court, but he's bigger as a businessman.

I want to write, direct, produce, but in steps. I want to take steps. I don't want to just jump in because I sold a lot of records and just feel like I can jump into the movie world. Naw, I want to learn the movie world like I learned the music world.

I love Benny Hill. He one of my favourites of aaall time. Like, the way Benny did it, he was just amazing. Just seeing how he put songs together and comedy and the timing and the sketches. He was way ahead of his time.

My younger son, Cordell, aka Lil Snoop, loves me like a fan loves Snoop Dogg. He's inspired by making me happy. My older son, Corde, aka Spank, does everything I say, with effort and determination - but he does it for himself. He gets his thrill out of seeing his own results on the football field.

I like going to areas where the murder rate is high and dropping it.