A strategic marketing plan for next year shouldn't be lying around on someone's desk.

A lot of data leaks are because companies don't classify their data. The government is great at that: top secret, secret, confidential and private, straight down to the public domain.

It's a good marketing tool. You get to see our name out there.

You can't ever let your marketing department write a check your back-end can't cash.

Everybody in the lodging business is going to benefit from the additional marketing. It should be equitable across the board.

GM and its dealers are coming off an extremely successful marketing effort with 'Keep America Rolling' and we intend to continue our sales momentum.