All of nationalism can be understood as a kind of collective narcissism.

L'Oreal's slogan 'because you're worth it' has come to epitomise banal narcissism of early 21st century capitalism; easy indulgence and effortless self-love all available at a flick of the credit card.

With a fractured sense of self, we come to depend on what people feed back to us - often mediated through social networks - not what we are. We have complex identities but may become less able to act as a subject - confident in what we really are.

Deeper fulfilment is rather different from the happiness of seeing a good film or watching your team win at football, and it doesn't come at the push of a button.

The responsibility for good government lies not just with governments themselves but also with every other part of the system they operate in, including media, non-governmental organisations and the public.

Understanding capitalism is in some ways simple. At its best, capitalism rewards creators, makers and providers: the people and firms that create valuable things for others, like imaginative technologies and good food, cars and drugs.