Even if you could go for fish, there's no dock to unload, no outlet to sell them the products.

I had the fish on a rope at the end of the dock, and I told John to pull the rope up because at the end was a fish we've been fishing for since we were kids, the one we've been dreaming of catching. When he pulled that rope up, he pulled it ever so slowly, like an inch at a time. And there on the end was that 20-pounder, and it no longer was a dream, but something we both could see and touch.

We're no more Exxon, Mobile or Marathon than we are Coke or Pepsi. We sell the same branded products.

I have every intention of revolutionizing the way people unload their pickup trucks. I want to sell a million of them. That's not so far fetched.

Great products sell themselves.

No, ... I don't sell dope.