From a brand standpoint, it's become another way to reach consumers.


Barry Lowenthal

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It's a tremendous opportunity, ... There's no lower cost, high bandwidth way to reach consumers.
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These [promotions] are all part of giving new experiences to consumers while enhancing our brand.
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Consumers will talk about your brand whether you're involved or not, so you may as well be involved.
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I think at least a third of consumers that previously bought her products will abandon the brand. A ...
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It's fantastic from a consumer research standpoint. You can type in a search for 'shopping' and then...
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It's fantastic from a consumer research standpoint. You can type in a search for 'shopping' and then...
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From a physical standpoint,
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I think it gives them another way to become more visible.
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It will certainly become a top niche brand in Britain.
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From a team standpoint, it's a rebuilding year.
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From a security standpoint, this is a big advantage.
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From that standpoint, we're happy.
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From a personal standpoint, I've wanted to do this for many years.
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We worked with the schools to manage it from a safety standpoint.
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I don't know where he's going to be from a conditioning standpoint.
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I do not shake hands from a sanitary standpoint.
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BARRY SILBERT
While I have never been more excited about SecondMarket, I have chosen to move on from day-to-day ma...
BARRY SILBERT
I vowed I would do everything I could to stop the Isle of Man counting towards the world championshi...
BARRY SHEENE
Nobody within motorcycling has or deserves any respect.
BARRY SHEENE
It wasn't about the money. I just wanted them to admit it was their fault.
BARRY SHEENE
I race in two or three classic races a year and I may carry on for 10 more years or I may stop tomor...
BARRY SHEENE
They were ridiculous times. After I won my world championship in 1976, I went to Japan.
BARRY SHEENE
It's not as if there's a noise problem, because they use the same circuits as Formula One.
BARRY SHEENE
I thought: This is not racing, it's a suicide mission.
BARRY SHEENE
Endless motorbike talk can and does bore me.
BARRY SHEENE
I'd get to within a yard of that door you walk through and the thing would go mad. I used to car...
BARRY SHEENE
I start with an idea that is no more than a paragraph long, and expand it slowly into an outline. Bu...
BARRY SCHWARTZ
How much does it really matter whether your child will soon be enjoying a first year at Harvard or Y...
BARRY SCHWARTZ
Practical wisdom is what's called for in situations that have a moral dimension to them.
BARRY SCHWARTZ
What I look for in any book is an argument, based on evidence, that changes the way I think about so...
BARRY SCHWARTZ
Of course, bankers were always interested in making money. But when bankers had clients, they bore s...
BARRY SCHWARTZ
People who work in financial services don't have one shred of concern about the well-being of th...
BARRY SCHWARTZ
I don't really read 'business books,' and I didn't think 'The Paradox of Choice&...
BARRY SCHWARTZ
Everybody makes money for a living, but most of us actually do something that has a point, in additi...
BARRY SCHWARTZ
Years of research in psychology has shown that rewards and punishments can be very effective in chan...
BARRY SCHWARTZ
Too little attention is paid to the dark side of incentives. They are anything but a magic bullet. P...
BARRY SCHWARTZ
In an ideal world, nobody's work would be just about the money. People could pursue excellence i...
BARRY SCHWARTZ
When you rely on incentives, you undermine virtues. Then when you discover that you actually need pe...
BARRY SCHWARTZ
Running back was always my favorite position.
BARRY SANDERS
You can look at everything from pre-Heisman to post-Heisman, and I think that's why it ranks up ...
BARRY SANDERS
I wish my teammates, coaches and the entire Lions organization all the best.
BARRY SANDERS
I like retirement.
BARRY SANDERS
It's hard to win in the NFL. You have to maintain a very delicate balance putting together the r...
BARRY SANDERS
I want to thank all of the fans and media who made playing in the NFL such a wonderful experience. I...
BARRY SANDERS
Shortly after the end of last season, I felt that I probably would not return for the 1999-2000 seas...
BARRY SANDERS
I didn't know exactly what I wanted to do in school, but I definitely didn't have adequate t...
BARRY SANDERS
My mother was a huge influence on me. She was a living example of what a Christian should be. Her co...
BARRY SANDERS
I'm from Kansas, so there were a lot of vacant lots and open fields to tackle each other in so w...
BARRY SANDERS
Anyone who has played the game professionally, you're always taught that the ball is the most im...
BARRY SANDERS
The game is the ultimate significance to me because it is so important to a lot of people. It has le...
BARRY SANDERS