I have no idea what readership is of written editorials, but it doesn't come anywhere close to the readership of editorial cartoons.

I've never seen bad drawing destroy a good idea. On the other hand, I've never seen a good drawing save a bad idea.

I had no idea it was coming,

I've never seen bad drawing destroy a good idea. On the other hand, I've never seen a good drawing save a bad idea.

We don't have any idea where they are. They could be anywhere.

Good editorial writing has less to do with winning an argument, since the other side is mostly not listening, than with telling the guys on your side how they ought to sound when they're arguing.