I think the competition is a level playing field for the most part in private clubs. But in order to stay competitive and be attractive to new people, you have to have new facilities.

The retirees, the early retirees, the Baby Boomers, we think that works well for us. They are looking for great golf courses, but they are also looking for fitness centers, social activities and food, other facilities, not just golf anymore.

When I started this company, I knew that in order to stay ahead of the competition, we needed to set and stick to a few basic priorities. So that's exactly what we did, and continue to do. Our priorities include exceeding customer expectations, maintaining our servers and equipment securely and properly, and striving toward excellence.

We need to get our new guys in there and get some competition because we're not where we need to be right now.

This league's got an unprecedented level of competition. It's been a battle all year.

It's a virtual economic development competition here.