I'm Phil Knight, and I don't believe in advertising.

Hey, what's up, Knight?

Michael Jordan and Tiger Woods are really part of a very big advertising program, and the fact that they make so much money is because the markets have dictated that they get that money, and the fact that they endorse our products allows us to sell more products and create more jobs.

Don’t hide what you have just because people tell you it’s not normal. I have known normal people…and guess what? They are as boring as hell...

Fear of joy is the darkest of captivities.

Play by the rules, but be ferocious.