If you look at the state of our planet, the next generations won't be around if we consider sustainability as a gimmick.

All the conservation efforts in the world won't be enough to make a dent in the oncoming sustainability crisis our planet faces.

Sustainability is no longer about doing less harm. It's about doing more good.

Be curious enough to keep an open mind to what's happening around you in society. You can look at yourself and the world at the same time.

Look at timber prices in the late '90s, at around $50. If you count the true damage of cutting down forests, the resultant flooding, insurance claims, and so on, then the timber price should have been $100.

It's shocking to think about how little the travel industry cares about sustainability - and it's the basis of their business!