If you want somebody to tell you a story, one of the most easiest and effective ways is if you're telling them a story.

I'm not a go-in-for-the-kill kind of interviewer. It's a great thing to me, that kind of interviewer, but I'm not it. It doesn't play to my strengths at all. I like to interview people who are interested in telling their story and tell it as truthfully as they can.

There are 36 ways to tell this story. And all of them are disgusting.

In most daily journalism, you only fact-check something if it seems a little fishy.

I'm trying to make perfect moments. And those generate meaning. If you go deep enough in how to make a moment, very quickly you come to how narrative works - to what we are as a species, how we've come up with telling stories in scenes and images.

Semiotics is really interested in the questions like, what keeps you watching something, what keeps you - you know, what keeps you listening to a story on the radio? Like, what keeps you turning the pages in a book? What's the pleasure of it that's moving you forward, that's pulling you in and grabbing you and pulling you forward?