In 2013, we opened our first international office in London and established a European hub in Berlin.

Offset is helping to expand our relationship with large enterprises and serve a broader set of imaging.

I wanted a CFO with public company experience; I needed an HR department, new office space, and a board which could help me grow the business. Insight, the private equity firm I chose, helped me with all that.

I opened an office in Terre Haute, established eight of them, and became one of the eight county agents.

I found it very helpful not to do the venture round. Instead, I started with very little money, a few thousand dollars, and I did every job myself. I was the first photographer. I was the first customer service rep. I was the first online marketing person.

It's definitely established Berlin as an important place. Now the feeling is 'Berlin is a must'.