In designing a lifestyle brand, you have to know more than just designing clothes.

I'm a designer of more than clothes. I am a designer of a very creative concept.

I knew exactly what I wanted to do. I wanted to build some kind of lifestyle brand that was preppy and cool.

Over the last 15 years we've developed our brand into a global brand and we wanted our giving to follow suit.

The preppy lifestyle has gone global. We feel that our business has grown so well because preppy travels so well. It's all-American classic.

But I think, if you're in the spotlight, people are going to say bad things, and that's just the way it is.