In the autumn there are more choices for him,

The two hurricanes and the subsequent spike in gas prices led consumers to reconsider their traditional car-buying choices.

Customers like choices. They want to be empowered by what a la carte gives them.

We talked about a lot of different choices. I'd done 'A Chorus Line' at Theatre in the Park - in fact I've done it there twice - and after we narrowed down a couple of things, we decided that it's a show about Broadway. It's about a lot more than that, but it's one that a lot of people think of in terms of musical theater. We heard it was coming back to Broadway next October, so we thought we'd get a little extra push from that.

The choice to make good choices is the best choice you can choose. Fail to make that choice and on most choices you will lose.

You can't please everyone, but I've always felt you cannot ultimately lose if you give everything you try 110%. You'll always learn something useful, even from a failure, that can be applied to the next challenge or project.