It's a great show and a great way to appeal to the younger crowd.

It means we have to find more sponsors and make up for the deficit it presents us with.

It's the economics. You'd have to charge more than we are willing to charge people (to get someone like Usher). We did try some R&B shows and some rappers, but the shows have not worked.

We want to have a successful show with someone who is in touch with the local community. Because, how silly would it be for us not to include every demographic?

I love a smart, well-written show, and '30 Rock,' well, you can't get any better than that. Tina Fey poos funny. There's nothing that she does that isn't funny. That show is an example of how brilliant she is. It's so smart. They've done some brilliant commentary about the 'Housewives' with 'Queen of Jordan,' their show-within-the-show.

Figure skating is an unlikely Olympic event but its good television. It's sort of a combination of gymnastics and ballet. A little sexy too which doesn't hurt.