It's a very different kind of focus during rehearsals now. A lot of times (Keene) will say 'Imagine it in the hall' and once you hear something like that it reminds you of what you are going for.

We are urging them (the Neighborhood Council) to focus on what they must do, which is to hold the election.

The key to our system is the constant testing. We let advertisers narrowly focus on who the consumer is, to push offers that make sense in small segments. The testing allows them to craft offers that perform best in those areas.

We have six people who I really think have a strong consumer focus. I am seeking actually an additional member. It's somebody, I think, who is very aware of the energy issues in Utah and has both a strong energy efficiency and consumer advocacy background.

Our goal is to have Gregory have Fergie as a companion and have him focus more on the dog.

When we get up so far, we just lose focus. I guess we think we got it, but it's been that way the whole season.