It's definitely something to be concerned about. Right now it's kind of the cost of doing business with paid search.

You're typically going to have an IT person, a Web marketing person, a copywriter, and a business owner. If you don't sit those people down together in a conference call or the same room, and have them hash out a solution together, then it's a bad way to do project management.

When the government gets involved in pricing, I don't think it's the right way to look at a business.

I think people are getting ahead of themselves. Right now it's just a (public relations) campaign.

We don't feel under pressure, we'll make our choice when the time is right.

Housing is as strong as ever, and the mortgage business is as good as ever.