It's just like if Sony went out of business. Your Sony television would still function.

If you sit down for 20 minutes in this business now it's a comeback,

Together, our companies only have about 17 percent of the pay television market. Just the Comcast-AT&T [business] alone will have something well north of that, ... Just that company, in the cable industry, has about 78 percent, according to the FCC report in January. So we're a very small fish in a very big pond.

Sony was a leader in TV, looking to extend its platform and protect its current business. Samsung saw digital television as a new opportunity.

The numbers were really bad at the operating level, especially for the core television business.

Our gaming and magazine businesses continue to perform very well whilst the television business is working its way through a difficult period,