It's much more dire and severe for products that are not particularly sexy with consumers, which are diesel, jet fuel and heating oil,

We are particularly concerned about the risks for consumers from unsafe counterfeit products,

It is not a name that the public has an association with. In fairness to them, it is Russian-owned but U.S.-managed.

Gasoline prices are still eating in the consumers' wallet, and fuel costs are now in the price of products that people buy, bringing about inflation worries. The consumer is going to be more budget conscious in the months ahead. They are going to shop around, or they are simply going to shop less.

I joke that you give up low gas prices for Lent.

But they have been one of the unreported beneficiaries of this run-up, and while the major marketers probably won't do the nuclear option, there are a lot of independents out there really considering it,