I've found without question that the best way to lead others to a more plant-based diet is by example - to lead with your fork, not your mouth.

A leader leads by example, whether he intends to or not.

Example is not the main thing in influencing others, it's the only thing

Sophie was hitting her spots and set a good example with her senior leadership.

His leadership and knowledge of our system makes him an invaluable piece of our building process. We are excited to have him back and know that our younger players will continue to benefit from his presence.

An example from the monkey: the higher it climbs, the more you see of its behind