Last year, we were able to get all the games on television.

I tried to call Charter, but I got someone in Tennessee who was kind of clueless. She told me the games would be on Channel 13, but that's the station for public TV.

The economic impact, obviously, is enormous for the area. The national television coverage is for all of Tucson, but for the Northwest Side, with all the resorts, they really benefit the most. You can't buy advertising like this.

The most debased forms of mass diversion - video games and violent television dramas and juvenile sitcoms - turn out to be nutritional after all,

It's not just television. It's television, games and recreational use of the computer. Our hope is that before the week is over [people] don't go back to four, five, six hours in front of a screen.

This is phenomenal for our program. We get two home games at the Palace and television rights. For the next four years we can tell recruits that they get a chance to play against Michigan State and play them at home. This is the next step for us from making the tournament to becoming more than a 15-minute program.