Marketing is the obverse of programming.

Always code as if the guy who ends up maintaining your code will be a violent psychopath who knows where you live

Low-level programming is good for the programmer's soul.

Programming is not a zero-sum game. Teaching something to a fellow programmer doesn't take it away from you. I'm happy to share what I can, because I'm in it for the love of programming.

No great marketing decisions have ever been made on quantitative data

We didn't have the largest marketing budget for the comedies to begin with, and what we had, we split between two shows. In that respect, 'Sunny' didn't get its own real launch. But we love the show and think it's only going to get better.