Men do their hardest work at the bottom of the ladder, not at the top

The philosophy behind much advertising is based on the old observation that every man is really two men - the man he is and the man he wants to be.

Almost any idea is good if a man has ability and is willing to work hard.

An idea isn't worth much until a man is found who has the energy and ability to make it work.

If people really liked to work, we'd still be plowing the land with sticks and transporting goods on our backs.

It is right and necessary that all men should have work to do which shall be worth doing, and be of itself pleasant to do; and which should he done under such conditions as would make it neither over-wearisome nor over-anxious.