Networking is to a career what oxygen is to living. You won't last long without either.

For people who are not on a particular social networking site, it can seem like you're not even living on the same planet— you're essentially not functioning in the same frame.

Online life is about premeditation.

The journal is written to everyone and thus to no one.

He makes an effort to be more spontaneous on Facebook.

Treat your entire audience with the same level of care.