No business could survive this trend without grave consequences to its operation.

It's not just about business consequences. There are human and social consequences as well.

It's not just about business consequences,

History teaches us that punitive measures hastily crafted in response to short-term rises in prices will have unintended consequences and disincentives to investment,

Brownback is ambitious, and he has a goal, and that should be respected. Sometimes you have unintended consequences.

Do what you say and say what you do.