Not surprisingly, logistics become quite a big thing when you're working with ice.

Whenever you're hanging ice — even if it's not over someone's head, which we avoid for obvious reasons — it's very heavy and, of course, it melts. You don't want it to drop in the middle of the event because it feels disastrous even though nothing disastrous actually happens.

Whenever you're hanging ice — even if it's not over someone's head, which we avoid for obvious reasons — it's very heavy and, of course, it melts. You don't want it to drop in the middle of the event because it feels disastrous even though nothing disastrous actually happens.

Part of the beauty of hanging ice is seeing the drops fall as it melts — people are amazed because the ice doesn't melt as fast as they expect it to due to the size of pieces. Plus, it just looks cool.

When you reach for the stars, you may not quite get them, but you won't.

The scope for consolidation in the logistics sector is quite strong.