Right now, the content uses break out thusly: news, 41 percent; sports, 27 percent; entertainment, 19 percent; and music videos, 13 percent.

This year will be a watershed for delivering to consumers an array of new entertainment experiences. Thanks to broadband proliferation and growing cooperation between content producers and other members of the digital entertainment value chain, we'll see significant product and service announcements throughout 2006.

Because of the shift of increased spending by consumers, it's just such a critical industry right now. Christmas is proof of that. Sales of clothing and jewelry fell year over year, but consumer electronics picked up.

We have to balance entertainment and news. Considering the heavy sports schedule in February and March, this was the best solution.

That's what music is entertainment. The more you put yourself into it, the more of you comes out in it.

This is fun. This is entertainment, right guys?