Steve Jobs had very strong feelings about what makes a company great, what makes products great. He more or less chose Tim Cook to be in that role, in that position.

You know what, Steve Jobs is real nice to me. He lets me be an employee and that's one of the biggest honors of my life.

Steve Jobs didn't really set the direction of my Apple I and Apple II designs but he did the more important part of turning them into a product that would change the world. I don't deny that.

The only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle.

The legacy of Steve Jobs and the strength of Steve Jobs is that he established a company that's clearly firing on all cylinders and clicking very well.

My acronym is WWSJD: What Would Steve Jobs Do?