Thanks to the cost reductions we have achieved and the competitiveness of our products, we're making steady progress.

We have to plant the seeds for the next decade and beyond.

We have to start thinking of a new production method that will be more efficient than cell production.

Displays could create a new pillar for our business.

Whatever the trend in exchange rates or whatever the external factors, a manufacturing company is always faced with the mission of transforming itself into a company that can produce higher value-added to absorb the increase in the cost of living in the country it's operating in.

Japanese tend to put sales and market share first. They make many products with the aim of raising sales. But then profits decline, and companies find themselves falling into debt... I changed the mindset at Canon by getting people to realize that profits come first.