The culture industry not so much adapts to the reactions of its customers as it counterfeits them.

Culture is only true when implicitly critical, and the mind which forgets this revenges itself in the critics it breeds. Criticism is an indispensable element of culture.

Technology is making gestures precise and brutal, and with them men.

In the end, glorification of splendid underdogs is nothing other than glorification of the splendid system that makes them so.

What can oppose the decline of the west is not a resurrected culture but the utopia that is silently contained in the image of its decline.

Lies are told only to convey to someone that one has no need either of him or his good opinion.