The high end has always been its own market. There are obviously many more buyers for a $500,000 house or even a $700,000 house than for a $2 million property.

It reaches 2,500 local people who are interested in horse farms.

For a $3 million-plus property, the average amount spent is about $10,000.

Only boring people get bored.

But he's quite happy to take his chances. Maybe it's just an old head like mine who thinks he should sit it out.

For the first case I did with Octone, 360 deals were not at all being talked about. And then for the follow-up case, it was the focus. I wanted to see how things were changing and what the new challenges were.