The marketing ended up coming back and biting them, ... They ended up having to sell everything away to keep the thing floating.

It's really not about decorating; it's about marketing. It's not about personal style choices; it's about what sells the house.

The greatest marketing tool there is is victories. I think [the team's merchandise sales] are going to finish strong.

Our main goal, obviously, was to get sanctioned in Nevada,

In Spike TV, we have found a television partner that understands and embraces our sport that is on the verge of overtaking boxing as the #1 combat sport in America.

They were running from athletic commissions, ... Senator John McCain actually went after them. Instead of working with him, (Meyrowitz) ran from him. But if it wasn't for McCain it wouldn't be the sport that it is today.