FastSaying

The more personalized television gets, the less passive the experience will become.

Anne Sweeney

Anne Sweeney

BecomeExperienceGetsLessMorePassivePersonalizedTelevisionWill

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Our company has been very forward-thinking about digital technology and the opportunity that it gives us. As we move into a world where we have more and more devices at our disposal, that really means more and more opportunities for the Walt Disney Co. to reach you: through our entertainment, through all of our divisions.
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