The primary difference is in the shows. If a person wants Howard Stern or National Public Radio or a certain kind of sports programming, they lean toward Sirius. If they don't care about those aspects, they swing either way.

Howard Stern Radio Show.

Radio is the real wild card. It remains to be seen how CBS performs without Howard Stern.

The best way to listen to Howard Stern is not on pirated radio and not off illegal Web sites, but to subscribe to Sirius.

Jeff Van Gundy is a Baxter. Derek Jeter? So not a Baxter. Howard Stern is not a Baxter. And Bernie Kerik is not a Baxter.

Howard announced in October of 2004 on the air that he was leaving terrestrial radio and going to satellite, and then proceeded to do a one-year commercial for satellite radio that rubbed a lot of people the wrong way at Infinity Broadcasting, which is now CBS Radio.