The reality series show that we understand the emotions connected to the game of golf and that there are lots of ways to portray golf entertainment. We'll continue to push that throttle.

Being the long-term exclusive cable home for PGA Tour golf, it's a significant step forward. It continues to reinforce The Golf Channel's position as golf's home.

Given The Golf Channel's core golf audience and ever-growing number of new viewers, developing a long-term, strategic partnership with the TOUR makes sense for both parties. Golf fans around the world know us as 'Golf's Home,' and we are looking forward to showcasing the excitement and drama the TOUR can deliver to our viewers week after week. Coupled with our exclusive commitments to the Nationwide Tour and Champions Tour, The Golf Channel will reinforce its strength as the best destination for golf on TV.

Do you imagine the universe is agitated? Go into the desert at night and look at the stars. This practice should answer the question.

He wants to know when he can swing a golf club. We'll see.

We're going to have a timeless clubhouse. It's going to match a timeless golf course. It's all about taking this to the next level, making The Players Championship all that it can be.