The total amount of Sh82.369 billion indicates increased absorption capacity of our market.

The market for unabridged has increased dramatically, even for $50 to $75 a book. We didn't think we'd be able to sell enough copies at that price to cover our production costs, but there are people willing to pay for the whole book.

The issuer does not have to begin to pay for funds they do not immediately require, and it also enables them to more easily take advantage of the prevailing interest rates of the time.

We have the ability to meet a considerable amount of increased demand over the next several months, and even years.

There was $8 billion in new capital expenditures in 2004, so there is still plenty of capacity.

On calendar year 2000 revenues, this would yield a $387.9 billion market cap, or $70 per share. This is right in line with current trading levels.