The typical fan is sitting back and cheering and watching and getting absorbed into it - but with fantasy sports, you're competing independently and controlling the outcomes in a little different way.

Being a fan and watching sports is sometimes characterized as a passive and individualized thing, but in fact it's a lot more social than that. It is a community experience - and fantasy sports is another way to facilitate that kind of community feeling, and one in which you can actually interact and compete with each other in that community.

One of the real transformations is that it seems to me that for some people it dramatically changes the way that they're sports fans and the way that they watch games and the way that they interact with their fascination with sports.

Many of the satellite operations that go on there make Aurora a prime spot for aerospace operations.

The archetypal fantasy-sports player feels that winning at fantasy says something about them.

Once you get past TV sports advertising, fantasy sports is one of the highest-generating revenue aspects of sports.