There are as many answers to that question as people you ask it to.

By combining our expertise in digital media with the music leadership and marketing savvy of MTV Networks, we have created a powerful and unique way to experience music. This landmark collaboration will bring innovative new experiences to millions of music fans.

This is not a matter of: When the gates open -- let's say, April 24, 2006 -- consumers will have this thing and that thing and sit there and be puzzled. It's a question of which one is there first and how compelling a proposition it is.

We want to make sure that whatever is put out on the market is going to be as consumer friendly as possible from the price and usability point of view.

People are looking for answers. A perfect storm of issues is coalescing.

People go to those screenings, and you don't get honest answers. You get wise-aleck answers, and you get this whole array of different personalities and people having something to say about what you should do.