There are those on the coasts that might snicker in their sleeves, but the town represents what many conservative people in the Midwest see as America, the America they want, the America they hold in their heads from yesterday. Maybe it is part mythical -- but it's the America they want to cling to.

Branson is a metaphor for red state America,

We sold it in the upfront under relative conservative circumstances, actually expecting that there would be a decrease in ratings,

I never dared be a radical when young, for fear it would make me a conservative when old

For fear it would make me conservative when old.

If you're really, really conservative, then you start with a very strong attitude that companies should be allowed to do whatever they want and the government shouldn't interfere with that. If you fix prices, that's a different story, but we're talking about behavior that isn't clear cut like price fixing.