There's a huge audience available at the supper-hour period.

Let's align our resources where we have demand.

Supper won't be long.

It was a huge, huge explosion. We have collected all the available evidence from the scene and we're are working on that.

We recognize what everybody else does, that this is a huge, growing, influential part of our audience. You have to make your decisions based on a good business plan, and as we look at the census numbers throughout the North Bay, the growth is significant.

We went to see what is available and what is suitable to add to our line-up to grow the Apple brand in New Zealand.