These sports fans are savvy. They book as soon as there's a chance their team is going.

If the fans don't come out to the ball park, you can't stop them.

ABC Sports has a very strong legacy and sports fans understand it.

We are long-term sports investors and avid Manchester United fans.

All that matters is that they're coming to our house with our fans. It's another chance to come out on top.

The chance to give our faithful fans something this special was a chance we had to jump at. Re-exploring the Halo universe with some of our favorite comic book artists and writers - indeed, some of the greatest of all time - was a true labor of love and we couldn't have picked a better partner than Marvel to help us achieve our vision.