We are friendly to the female shopper, while Home Depot is contractor friendly. Women like the look of Lowe's, the ease of finding what they want, the cleanliness. And women are the ones making the decisions about what carpet to buy and what color to paint the rooms, so why not make it pleasant for them?

Allen Lerch

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We love being in Epping. I'm glad to be in New Hampshire, and we're helping the area economy by being here. Everyone seems to be happy.

— Allen Lerch

We are the store that is cleaner, brighter, with wider aisles and a lot of friendly faces to help shoppers. We want home improvement shopping to be a pleasant experience.

— Allen Lerch

I think times have changed so much that women are willing to buy a home rather than wait to get married and then to buy a home.

I came home more educated myself with many of my misconceptions corrected. These (African) women are educated, they care and they are trying very hard.

— Linda Gentile

Lower-valued properties appreciate less quickly. Higher-valued properties appreciate more quickly. Someone with a $100,000 home benefits, but someone with a $1 million home benefits more.