We are not afraid to be a bit different, to make shades that are bold.

In America, when I first came here, they were used to wearing more make-up - thicker foundation, more Max Factor, that sort of thing. But you have to know who you are and what you look like: if you know yourself a little bit, you don't need to follow trends.

Wearing colourful eyeliner in a graphic shape is the epitome of make-up as an accessory.

I like beauty to be a bit edgy, not typical. For me, the only rule is looking good.

From the start, I used a different kind of girl in Nars campaign images. My choice to use models of colour such as Alek Wek, Naomi Campbell and Karen Park Goude was absolutely a deliberate one. I felt that makeup was universal and should apply to everybody.

I never thought make-up was like brain surgery.