We believe this study will drive out important information contact centers everywhere are craving - what works and what doesn't, what is hot and what isn't and what they can learn from other centers - to help optimize their technology and operations.

This is not the definitive study, but it certainly advances the field and it adds new information about how powerful these simple changes can be,

This unique study provides a high-level view of conversion rates by acquisition source, but for much more granular information, including up-to-the-second ROI data, marketers will want to use an enterprise-class Web analytics solution to properly refine and adjust their marketing spend.

We find the best kind of evacuations are the ones where officials go door to door, give residents the information face to face and get it to really hit home.

These are important changes for consumers to get information to make decisions -- informed decisions about what they want to eat.

The information we gather by this one-year study will help us work with all facets of the Carlisle and Cumberland County communities to find ways to improve the quality of air we breath.