We got a really phenomenal, phenomenal deal. A comparable celebrity would have cost two to three times more.

We tried. We worked hard to get the word out. We did interviews, we did CNN, we went everywhere, but we didn't have any luck.

It looks like there is one grand-prize winner.

Usually, they come forward in about a week, others can take a couple of months to come in.

That's been one of the most successful campaigns we've had in the history of lottery.

Our legal team sat down with the legal team of the NFL and kind of worked through the ins and outs of everything and came to the conclusion to just shut it down.