We have been deliberately surreptitious in our approach, deciding to prove our technology in South Africa and take it from there. Our dream is to put South Africa on the map, but we want to be patient and focused. We were also very concerned about growing too fast.

We expect Amazon, eBay and Expedia to continue to invest in technology and content in 2006 -- which could pose a near-term risk to 2006 street margin expectations.

For the last couple of years, there have been relatively few technology changes. It's just been a matter of getting older technologies down to ever lower price points.

Technology means you can now do amazing things easily; but you couldn't easily do them legally.

[Meanwhile, General Mills, which had been investigating soy protein for cereals, was equally intrigued.] We wanted the DuPont technology that would help us to make a significantly better soy-milk beverage; DuPont wanted our marketing expertise and selling infrastructure, ... Both sides wanted to be in the business; both sides wanted what the other had.

don't really want the court to stop the new technology. Then, like now, they simply want to be paid for the innovations of someone else. Then, like now, the content owners ought to lose.