We realized we had high-volume marketplace as a platform. Anyone can come in and buy with a subscription.

I've never been very flashy or high-profile.

There is a lack of talent in technology, and we need to be encouraging kids in school to learn how to code. We need to encourage computer science as a major. We need to encourage entrepreneurism.

The best thing is to go public only when you're absolutely sure that's the right move for the company. And in order to make sure that is the case, you need to have as much control over the company as possible, which means not giving up control early on.

I met with several public company CEOs to learn about their experiences of going public and listened to as many earnings calls as I possibly could.

I wanted a CFO with public company experience; I needed an HR department, new office space, and a board which could help me grow the business. Insight, the private equity firm I chose, helped me with all that.