We're just working with the hotels with their own individual marketing materials, and we're putting together a campaign to attract those corporate retreats and conventions.

Limit or program feeding allows you to extend the marketing window while protecting condition in the cattle, but many producers I deal with have decided it's not economically feasible for them.

When you have the ability to view marketing activities collectively, you can see how these touch points combine to achieve objectives.

Responses to direct marketing are dropping in general. More and more people just throw mail away - especially unmarked mail - without opening it.

Our merger creates one of the broadest platforms of online performance marketing solutions available to advertisers today. Together, the capabilities of our two firms will allow us to generate an ever increasing number of qualified customers for our advertisers by capitalizing on our ability to reach consumers through a diversity of online marketing channels.

He's a ripper, no doubt.