When you're outside in this beautiful natural environment, it's dissonant to see some special effects film. There's a certain kind of film that feels right in that setting.

The dirty little secret about film festivals is that every year you reinvent the wheel.

We're in a beautiful place and we wanted to take advantage of that. The festival is serious ... and is being seen by the industry and as that now. And the films sort of step up to that mark.

From what we've seen on film, they like to spread things out and sling it. We've come up with a defensive game plan to combat that. It's probably not as conventional as we've been in the past, but if that's their strength, we have to defend against it. If they catch it, we want them to catch it in front of us.

I seriously put him in the same league as Alec Guinness or Peter Sellers. If he had gone into film he would have been enormous in films as well.

Companies are increasingly looking abroad to spur innovation and build new markets. In today's competitive environment, business can't be held hostage by the 'not invented here' syndrome.