Working with both production companies offers a really nice choice [for families].

We will need to get a certain minimum actors to proceed.

It's nice to give people an option of two dates.

What has made America great have been the opportunities given to everyone in this country. Since our founding, individuals and families have come to America to seek freedom, opportunity and the choice for a better life.

We want to be their choice.

That choice reinforced the purchase. It also allowed the customer room to grow toward incremental products and purchases.